Digital Marketing in Nutrition Business

Wishlist Share
Share Course
Page Link
Share On Social Media

About Course

In today’s digital-first world, a strong online presence is no longer optional—it’s essential. This course, Digital Marketing in Nutrition Business, is your step-by-step guide to mastering digital marketing specifically tailored for health professionals.

Whether you’re a nutritionist, dietitian, wellness coach, or student eager to build a thriving career, this course will empower you with the marketing skills needed to grow your business, attract high-value clients, and build your personal brand with authenticity and credibility.

You’ll learn how to leverage platforms like Instagram, YouTube, LinkedIn, and email marketing to connect with your ideal clients. Understand SEO without the tech overwhelm, set up lead magnets, create automated sales funnels, and discover how to turn your knowledge into scalable income streams—online consultations, courses, ebooks, and more.

By the end of the course, you’ll have a complete digital strategy tailored to your nutrition niche, backed by templates, checklists, and real-world case studies.

Show More

What Will You Learn?

  • By enrolling in this course, you will gain practical, step-by-step skills to grow your nutrition business online and confidently market your expertise. Specifically, you’ll learn how to:
  • ✅ Identify your niche and build a personal brand that resonates with your ideal clients
  • ✅ Set up a professional digital presence, including your website, email system, and consultation tools
  • ✅ Master Instagram marketing—create carousels, reels, captions, and strategies that convert
  • ✅ Use SEO basics to get found on Google and YouTube without paying for ads
  • ✅ Create lead magnets (like ebooks, checklists) and build an automated email funnel to nurture leads
  • ✅ Design and sell digital products, like meal plans, online consultations, and mini-courses
  • ✅ Track your growth using analytics and refine your digital strategy for long-term success
  • ✅ Engage and build a loyal community that knows, likes, and trusts you

Course Content

Module 1: Digital Foundations for Nutrition Professionals
Objectives: Understand the digital landscape Define your niche and ideal client Set up essential tools Lessons: Why Nutrition Businesses Must Go Digital Identifying Your Niche & Ideal Client Avatar Building Your Personal Brand Setting Up Your Website & Domain Creating a Simple Sales Funnel Quiz/Assignment: Define your niche and create your brand statement.

  • Why Nutrition Businesses Must Go Digital
  • Identifying Your Niche Ideal Client
  • Building Your Personal Brand
  • Setting Up Your Website Domain
  • Creating a Simple Sales Funnel
  • Quiz/Assignment: Define your niche and create your brand statement

Module 2: Instagram & Content Strategy
Objectives: Create engaging content Plan carousels, reels, stories Use hashtags and analytics Lessons: Instagram Bio & Page Setup Carousel & Reels Strategy Content Calendar Creation Understanding Analytics Engaging with Followers Assignment: Create a 7-day content plan using the template.

Module 3: SEO & Google Visibility
Objectives: Learn basic SEO Optimize content Use Google Business Profile Lessons: What is SEO & Why It Matters Keyword Research for Nutritionists Blog Content Strategy SEO for YouTube Videos Google Business Profile Optimization Quiz: Identify keywords and write an SEO-optimized blog outline.

Module 4: Email Marketing & Lead Magnets
Objectives: Build an email list Create opt-in offers Automate email journeys Lessons: Intro to Email Marketing Tools Creating Your First Lead Magnet (eBook/Checklist) Setting Up Landing Pages Welcome Series & Nurture Emails Converting Subscribers to Clients Assignment: Build your first lead magnet using our template.

Module 5: Online Consultations & Productization
Objectives: Run virtual sessions Create scalable products Price and sell ethically Lessons: Tools for Virtual Consultations Setting Up Calendars & Payment Gateways Creating Digital Products (Courses, PDFs) Pricing Strategy for Online Services Customer Journey & Feedback Quiz: Plan and price a digital product using the provided worksheet.